In a world where beauty often only goes skin deep and light skin is perceived by many as more desirable, dark-skinned women find it more and more difficult to love and be comfortable in their own skin.
Skin bleaching or whitening has unfortunately become a common phenomenon in many countries. These products are used by women around the world in order to obtain blemish-free, lighter and brighter skin tones. Yet, many ignore the health warnings associated with using these often dangerous skin bleaching products.
Nigeria tops the list of countries where women use these products most. According to the World Health Organisation, 77% of Nigerians use skin bleaching products on a daily basis – and this is not just confined to female users. Other countries where skin bleaching is popular includes Kenya, USA, Thailand and South Africa.